If you're like me, email list management is buy email list something you've been avoiding. But as I later learned, it isn't nearly as difficult as I had always imagined. In fact, there's a definite science to building buy email list a quality email list. Once you learn it, optin email marketing is pretty easy. Email list management starts by building a quality list of customers. In the internet marketing world, we call these "qualified leads." And it's buy email list the quality of a list that matters, not the quantity.
For instance, if I sell golf equipment, then 10 leads buy email list who are avid golfers might be worth more than a hundred leads who are, say, general buy email list sports enthusiasts. Once you've collected buy email list qualified leads, proper email list management is the next step. There are three important aspects to proper email list management. 1. Build Trust 2. Only Promote Quality 3. Maintain the Right Mix Building Trust Getting people to sign on to an email list is not always easy these days. We've all just about had it up to here with email spam. So you've really got to give folks buy email list a good reason to give up their email address to you.
Once you've got that coveted email, you don't want buy email list to lose it right away. To keep it, you've got to start building a relationship with your new buy email list potential customer. Don't be in a hurry to sell something. Instead, spend some time communicating in a non-threatening way with buy email list your new "potential" customer. One of the best things to do is to give them free stuff. People love free stuff! Email newsletters are good (if they aren't just product brochures and sales pitches).